The Art of Thoughtful Travel
Curated trips for culture lovers, busy professionals, adventurous families, and more
Welcome to a better way to travel
Imagine curated journeys that blend the finest in boutique hospitality, local culture, and immersive experiences. Whether you're pinpointing the ideal hotel, celebrating a milestone, or elevating your annual travel portfolio, we'll be your personal travel concierge.
Here are a few things that happen when Good Trips curates your Travels:
Level up your trip from start to finish with perks & upgrades.
Score priority perks at hand-picked boutique hotels around the world, often including daily breakfast, spa credits, and room upgrades.
Stay where hospitality is an art form.
We work with hosts who are experts in showcasing local culture, warm hospitality, and top-notch service.
Reclaim your time and ditch the overwhelm.
Skip the endless online scrolling; we take on the planning details to curate your seamless journey.
Travel with purpose.
We ensure your travel choices enrich local communities while offering you a deeper, more immersive experience. In addition, we purchase verified carbon removals and support tree planting for all of your trips.
Travel Planning Services
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Tailored Bookings
Chosen your hotel and set your dates but crave the perks reserved for prioritized guests? Good Trips can elevate your booking and secure your spot on the hotel's priority list, unlocking access to special goodies. Learn how we enhance your stays effortlessly with this complimentary service.
Fees: Complimentary
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Curated Stays
You’re looking for the perfect destination and accommodation, but not much more. We’ll deliver a lookbook of options matchmade perfect for the occasion and get you booked getting you access to our perks while we’re at it.
Fee: Starting at €400 / accommodation
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Curated Trip
Milestone or celebration trip on the horizon? We handle the heavy lifting, leaving you to focus on the love and laughter. From multi-gen holidays to honeymoons and destination weddings, our boutique concierge service ensures a personalized and seamless journey from start to finish.
Fees: Starting at €875/week of travel
Good Trips goodies
At Good Trips, our affiliations with travel networks–like Virtuoso, Belmond Bellini Club, Relais & Chateaux, Rosewood, Design Hotels, and more–unlock a treasure trove of perks just for you.
Not to mention, we've built our own portfolio of those small unique hotels and tour operators that you won't see in any consortium.
We're talking gourmet breakfasts, hotel credits over $100, welcome gifts, and even transformative local experiences. When you book with us, your stay becomes an elevated experience at one of our carefully chosen, design-forward, and sustainable hotels worldwide.
But the real kicker…
We've got hotel matchmaking down to an art. Our number one priority is to find you the perfect place. On top of that, we communicate your preferences directly to the hotel, making sure that when you arrive, you're not just a reservation—you're a guest they're excited to host. This rapport often leads to room upgrades and other little touches that make a big difference.
All this while saving you the time and stress of trawling through endless online reviews.
WHO YOU ARE
Our clients are all unique and don't fit into one box, but there are some characteristics they tend to share. Our travelers are thoughtful. They are curious. They are design-lovers. They are collaborators. They are often entrepreneurs or executives (but not always!), busy with work and life. And they have a passion for maximizing their moments and experiences.
We are probably not The Right Fit if you…
have plenty of time to plan and strategize;
are looking for off-the-shelf itineraries;
aren’t interested in your impact as a traveler.
We are Travel advisors for today's traveler
>> We aid travelers beyond merely providing pre-assembled itineraries, crafting trips as unique as you are.
>> Because we are independent and unconstrained by particular hotel and tour groups, we have the autonomy to select only those whose values align with ours - centering on design, exceptional service, and sustainability.
>> We are researchers, designers, and aggregators. We curate your trip by working intently with you or your EA/travel manager as well as any hotels/suppliers on your behalf so that no details go overlooked.
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![Dr Chaneve Jeanniton, surgeon and entrepreneur; founder of epi.logic.]()
I wouldn't dare book without her!
I'm a super-picky traveler. Katy is never flustered by my (many) requests and my travel experience has seriously leveled up since using her Tailored Booking service. She somehow manages to get me into the most gorgeous rooms at the chicest hotels.
Dr. Chaneve Jeanniton | Surgeon / Founder of epi.logic
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I haven't ever had help to coordinate travel but Good Trips went beyond ...
understanding the surface-level goals and got to know my personality, aesthetic, and other personal elements that influenced their recommendations. The trip was an adventure of a lifetime.
Jeff Donaldson | Co-Founder at FocusedBrands
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Katy has the uncanny ability to find properties that fit exactly...
with my style, ethos & interests. She follows a brief to a T, is an excellent communicator, and I completely trust her judgment. I can’t recommend her highly enough.
Belinda Mountain | Author & Co-director at Black Mountain Agency
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Katy takes a holistic approach to everything she does…
weaving together her rich experiences in health, sustainability, and above all, a high standard of quality and aesthetics. We’re excited to work with Katy and Good Trips for our next vacation!
Michelle Lee | Entrepreneur / Investor/ Architect
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Our Good Trips experience was one of the best travel investments we’ve made.
I have a newfound appreciation for my impact as a traveler and how enriching travel can be.
Toby Krout | CEO, Boomtown Accelerators
ABOUT YOUR Lead CURATOR
Good Trips is led by Katy Hoogerwerf, whose background in design, ecotourism, hospitality, and wellness shapes her distinct approach to travel design. Katy excels at crafting annual travel portfolios that naturally complement busy lifestyles, taking care of the intricate planning details while leaving the joy of anticipation to her clients.
Supported by a globally curated and value-driven network of hotels, DMCs, and tour operators, Katy and her team elevate travel planning into an art form, setting new standards in hospitality, authentic local interactions, and impeccable service.
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